Top 5 Social Apps on Android in Guatemala Q4 2023

In the fourth quarter of 2023, the top 5 social apps on Android in Guatemala saw varying trends in downloads, revenue, and active users. Here is a detailed look at their performance, based on data from Sensor Tower.

TikTok experienced significant fluctuations in both downloads and revenue. Weekly downloads ranged from a low of approximately 35K to a high of 53K, peaking in the week of November 27. Weekly revenue showed a similar pattern, with a peak of around $7.9K in mid-November. Active users remained relatively stable, hovering around 1.3M, with a slight increase to 1.37M in the final week of December.

Facebook Lite maintained a consistent number of weekly downloads, averaging around 30K throughout the quarter. Active users also remained stable, with a slight peak of approximately 850K in the week of November 27.

TikTok Lite - Save Data saw a steady stream of weekly downloads, ranging from about 20K to 41K, with a notable peak in the week of October 30. Active users showed fluctuations, starting at around 608K at the beginning of the quarter and ending at approximately 651K by the end of December.

Instagram had consistent weekly downloads, varying between 23K and 31K. Revenue remained modest, peaking at around $327 in early November. Active users saw a slight decline over the quarter, from approximately 2.55M to 2.44M.

Facebook showed stable weekly downloads, ranging from 21K to 31K, with the highest number in the last week of December. Revenue was steady, with a peak of approximately $450 in the final week of the year. Active users remained robust throughout the quarter, consistently around 6.1M, peaking at 6.2M in the last week of December.

For more detailed insights and data, visit Sensor Tower.